When engineering giant National Instruments underwent a major rebrand as NI, we translated the new name, wordmark, and brand vocabulary by Gretel into signage, graphics, and art for their Austin headquarters and dozens of other offices around the world.
- Experiential Design
- Art Installations
- Signage and Wayfinding
- STG Design
The Asterisk team brought a refined design sensibility to the translation of NI’s new brand package for our global facilities. They balanced the nuance of our new aesthetic with the flexibility and functionality we need for an organization with offices in 35 countries. Equally impressive is their attention to detail and the tenacity they demonstrated to successfully coordinate our brand reveal around the world during the Covid pandemic.